F.O.G. ELECTRIC
The city of Ithaca was looking for a new logo for their fats, oils, and grease (FOG) project. Basically, residents can bring in canisters of things like used cooking oils and bacon grease to be put in a biofuels reactor that will turn their waste into electricity for the city.
The design needed to be something that could be visible on a white sticker, but also work in more updated advertisements for the program.
For this design option, I changed the name from "FOG" to "FOG Electric", since the concept of F.O.G. is very niche to the biofuels community and I wanted at least the ultimate goal, electricity, to be obvious.
